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The Ultimate Guide For Amazing Headshots

November 14, 20244 min read

A business headshot session is more than just a photoshoot—it’s an opportunity to create a lasting, professional impression. Proper preparation helps ensure you look confident, polished, and authentic. Here’s an in-depth guide on how to get ready for your session.

Headshot of a professional business woman

1. Choose the Right Outfit

Your attire can significantly impact the look and feel of your headshots. Here are some key pointers:

  • Stick to Solids: Solid colors work best for headshots, as they are less distracting and help keep the focus on you. Neutral colors like navy, black, gray, and soft pastels are universally flattering and convey a sense of professionalism.

  • Bring Multiple Options: Bring two to three outfit choices, including a mix of professional (e.g., blazers, button-down shirts) and casual options. This variety gives you flexibility and allows for multiple looks during your session.

  • Avoid Busy Patterns: Loud patterns, stripes, and logos can draw attention away from your face and make your photos appear too casual or busy. Keep it simple and classic.

  • Consider the Brand Message: If your business or industry has a specific style, let it guide your wardrobe choices. For example, a tech professional might opt for a casual, modern look, while a corporate executive may lean toward traditional, tailored attire.

Professional headshot of business woman

2. Prioritize Grooming and Hygiene

To look and feel your best in front of the camera, it’s essential to prioritize grooming:

  • Hair: Plan any haircut or trim a week before the session. This allows your hair to settle into a natural look.

  • Shave or Trim Facial Hair: Clean-shaven or neatly trimmed facial hair gives a polished appearance. Even if you’re aiming for a more relaxed look, tidying up is essential for headshots.

  • Skin Care: Hydrate your skin in the days leading up to the session. Exfoliate and moisturize to create a smooth, glowing base. For those who wear makeup, a light foundation and minimal eye makeup can enhance your features without appearing heavy.

  • Nails and Hands: Hands may be in some shots, so ensure they’re well-groomed. Trim and clean your nails, and moisturize your hands for a polished look.

3. Rest and Hydration

Rest and hydration can make a substantial difference in your appearance and energy level during the shoot:

  • Get a Good Night’s Sleep: A restful night before your session will help you look refreshed. Dark circles and puffiness can be minimized with a good night's rest.

  • Drink Plenty of Water: Hydration is key to achieving healthy, glowing skin. Avoid excessive caffeine and alcohol, as they can dehydrate you and impact your skin tone.

4. Practice Relaxing and Posing Naturally

Headshots often capture subtle expressions, so practicing in front of a mirror can help you feel more comfortable:

  • Experiment with Smiles and Poses: Try a few different smiles to see what feels natural. Practice standing with good posture and experiment with slight head tilts or shoulder positioning to discover your best angles.

  • Find Your Relaxed Face: Headshots don’t always need a big smile; a relaxed, approachable expression can be just as impactful. Practice keeping your face neutral yet friendly.

Professional portrait of a CEO

5. Arrive on Time and Bring Essentials

Being prepared and punctual can set the tone for a productive session:

  • Bring Touch-Up Items: Pack items like a comb, hairbrush, lip balm, or makeup for any last-minute touch-ups. Men may want to bring oil-blotting sheets to reduce any shine, especially under studio lights.

  • Consider Props: If it aligns with your brand, bring small items that represent your profession, like a notebook or laptop. Props can add context to your headshots, making them feel more personalized.

6. Communicate with Your Photographer

Discuss your preferences and goals with your photographer ahead of time:

  • Know Your Preferred Style: If you have examples of headshots you admire, share them with your photographer. This helps them understand your vision.

  • Consider Your Brand: For a cohesive look across marketing platforms, communicate any specific color themes, poses, or lighting you want. The more your photographer understands your brand, the better they can tailor the shoot to meet your needs.

Professional portrait of a business woman


Conclusion

Preparing well for your business headshot session is essential to achieving professional, impactful results. By paying attention to wardrobe, grooming, and rest, and by working closely with your photographer, you’ll create headshots that reflect the best version of yourself and make a positive impression.

Jeff is a PPA Master Photographer and Photographic Craftsman Degree holder with 15 years of experience providing Wilmington and surrounding areas with the best headshots!

Jeff Poole

Jeff is a PPA Master Photographer and Photographic Craftsman Degree holder with 15 years of experience providing Wilmington and surrounding areas with the best headshots!

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